A history of healthy skin
Since 1984, Sanex has challenged skincare knowledge, developing cutting-edge solutions to keep skin healthy. Here are some of our milestones.
A new brand for healthy skin
Sanex is founded, one of the first mass-market brands to launch a soap-free bath & shower gel for everyday use, especially formulated to keep skin clean and healthy.
Roller ball applicator
Sanex launches the first ergonomic big ball roller, making it easier than ever to apply Sanex deodorants.
Braille on packaging
Braille letters are included on the packs of all Sanex bath & shower products, because healthy skin is for everyone.
Sanex revolutionises deodorant application with a ground-breaking upside-down roll-on format, delivering instant product flow without shaking.
Excel is launched, the first environmentally friendly deodorant spray that is kind to skin and uses half the amount of gas.
Natural alum stone deodorant
NaturProtect is launched. A range of deodorants that replaces aluminium chlorohydrate with a natural mineral-based active ingredient called Alum.
With Zero%, Sanex aims to reduce the number of unnecessary chemical ingredients in its Bath & Shower products.
Pharma benefits for everyone
Sanex launches the first mass-market products to treat demanding skin conditions outside of pharmacies: Atopiderm for atopic skin, Hydrate24h for very dry skin and Revivafirm for skin with loss of firmness (launched in 2017).