Hey, you may have sensitive or atopic prone skin

In sensitive skin, the outer layer tends to have a weakened barrier function, so it can be damaged more easily. With atopic skin, the symptoms include redness, itching and dryness of the skin on the body and face. Skin can also flare up when you come into contact with dust, animal hair, pollution and certain fabrics like wool and synthetics.

There are many causes of sensitive skin: weather, diet, pollution, or stress can play a part, as can reactions to certain skincare and cosmetic products. Protect sensitive skin by using dermatologically tested products that soothe irritations, repair the skin barrier and gently nourish your skin on a daily basis.  Atopic skin is a common condition that is neither contagious nor irreversible, and can be caused by genetics, environment and alterations in the skin’s natural barrier. Therefore take special care in low-humidity or very cold weather, and when handling irritants such as detergents, soaps, perfumes, and fragrances.

I live in a city

Sensitive skin can react strongly to poor air quality, UV rays, stress and other factors of city life. The same is applied for Atopic Prone skin. It's important to cleanse thoroughly and hydrate intensively to boost your skin’s self-defense and apply SPF. For atopic-prone skin, use products that are rich in emollients to calm and soothe your skin.

I am exposed to central heating or air-conditioning

Being exposed to central heating can dehydrate and irritate senstivie skin and exacerbate the symptoms of atopic-prone skin. Careful moisturising with tailored and dermatologically tested products can help reduce and soothe flaky, itchy skin to help optimise your skin’s natural barrier functions.

I am a regular smoker

Smoking is especially harmful for senstive and atopic prone skin as it is linked to acne and psoriasis. It robs the skin of oxygen and provokes premature aging, wrinkles, and hyperpigmentation, increases sensitivity to UV light, and disrupts moisture balance.

I drink less than 8 glasses of water a day

Drinking water is essential for overall health, and specifically for hydrating our skin. We recommend drinking adequate amounts of water daily to keep your skin healthy from the inside, out.

I wear make-up every day

Cleanse and moisturise sensitive or atopic prone skin thoroughly and carefully. Steer clear of exfoliation and products containing allergens, fragrances and alcohols, and avoid cleansing wipes or hot water when washing your face.

Facts about sensitive or atopic prone skin


Atopic eczema can affect all areas of the body, although it most commonly flares up around the elbows, hands, knees, and scalp (this is especially common in children).


People who suffer from any skin sensitivity or atopic skin usually have periods where they won't show any symptoms. However it's important to seek advice from a dermatologist when symptoms become more pronounced to find out how to properly care for it.


Sensitive and atopic skin reactions can be a result of your immune system going into overdrive from a perceived threat. This is often the case with skin conditions such as eczema and psoriasis.


When the skin begins to feel sensitive, it's a sign that your skin barrier has been weakened- either from external factors like climate or pollution, or internal changes like stress or fatigue. You can always feel it before you can see it.

Your routine

First step

While you can't control all the internal and external factors that trigger skin sensitivity, you can certainly control the products you use on your skin. Reinforce your skin's natural protective barrier by using microbiome friendly products boost your skin's natural defences while locking in natural moisture.

Second step

Use products that contain minimal ingredients and that are specially formulated for sensitive or atopic prone skin. This inculdes the products you use both in the shower and in the bath. Keep in mind that lots of bubble bath and bath bombs can irritate your skin. Taking care when buying detergents and laundry products is also vital as some products can cause irritation and trigger skin reactions and even allergies.

Third step

Sensitivity in the underarms can be treated by using specialised deodorants and avoiding aerosol sprays. For sensitive hands, wear gloves when doing the dishes or cleaning as hot water and harsh chemicals will further irritate your skin.